Zelawatji

Social Media Marketing

Zelawatji Namkeen

Building a stronger digital presence for an Indore-special namkeen brand through creative content, social media management, Meta ads and performance-driven marketing.

Brand Strategy✦ Reels & Creatives✦ Page Management✦ Meta Ads✦ Community Engagement✦ Performance Reporting✦
Content Strategy✦Reels & Creatives✦Page Management✦Meta Ads✦Community✦Monthly Reporting✦
Challenge & Solution

The Challenges & Our Approach

The Challenge

A Traditional Brand Ready for Digital Growth

  • Limited digital visibility despite a strong product range.
  • Inconsistent content that lacked a unified brand identity.
  • Difficulty converting social media engagement into orders.
  • Limited performance tracking and campaign optimization.
How We Did It

Building a Stronger Digital Brand Presence

  • Developed a strategic content calendar for consistent communication.
  • Created engaging reels and creatives showcasing Indore's snack culture.
  • Managed social media pages and audience interactions.
  • Ran targeted Meta ad campaigns and optimized performance through regular reporting.
Creative Work

Creatives Made To Engage

A look at the posts, reels, stories and festive creatives we designed for Zelawatji Namkeen. Tap any creative to view it full size.

Navratri Specials

A devotional festive design featuring Mini Kachori for Navratri celebrations.

Desi Crunch Campaign

A vibrant product creative showcasing the classic taste of Desi Crunch.

Everyday Namkeen

A bold product showcase bringing traditional flavours to everyday moments.

Gandhi Jayanti

A meaningful festive post celebrating Gandhi Jayanti with Zelawatji.

Special Bhujia Spotlight

A premium product creative highlighting the irresistible taste of Special Bhujia.

Peanut Tasty

A delicious product showcase featuring Zelawatji's crunchy Peanut Tasty.

Content & Management

Content That Stops The Scroll

Reels, posts and stories go live on schedule, with comments and DMs answered the same day.

Everyday Brand Moments

Creative reels that turn everyday moments into memorable brand experiences..

Festive Combo Specials

Festive reels showcasing irresistible combos made for every celebration.

Trending Festive Reels

Engaging reels blending festive humour, culture, and brand storytelling.

Meta Ads

From Ads To Orders

Reels, posts and stories go live on schedule, with comments and DMs answered the same day.

Previous Month ROAS 0X

Every ₹1 spent on ads returned ₹4.59 in purchases.

0+ Total Add To Cart
₹0+ Total Amount Spent
₹0+ Total Purchase Value
0+ Campaigns Run
Source: Meta Ads Manager, 1 Sep to 26 Sep 2026
Our Approach

From Scrolls To Sales

Strategic content, compelling product showcases and targeted campaigns that turned Zelawatji's digital presence into measurable business growth.

01

Brand & Audience

We analysed the brand, customer preferences and competitors to identify opportunities and establish clear growth objectives.

02

Content Strategy

We developed a content calendar featuring product highlights, engaging reels, festive campaigns and brand storytelling.

03

Create & Engage

We crafted eye-catching creatives and relatable content to strengthen brand recall, connect with audiences and drive engagement.

04

Advertise & Scale

We leveraged targeted Meta campaigns, tested creatives and optimised budgets to drive website traffic and online purchases.

Growth & Proof

Numbers That Moved

Reels, posts and stories go live on schedule, with comments and DMs answered the same day.

Followers 0 → 95
Monthly Reach 0k → 50k
Engagement Rate 0% → 5%
Monthly Orders 30 → 172+

Before Pixellkey After 6 months

✦

Our packaging looks fantastic, our website feels seamless, and online orders have never been smoother. The entire experience has helped us connect with more customers and grow our brand.

Bombaywala client
Client Name Owner, Suyog Zelawatji
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